Conversational search engines pull from deep archives, often resurfacing old...

https://stateofseo.com/how-do-i-keep-context-when-a-negative-story-is-technically-true-but-outdated/

Conversational search engines pull from deep archives, often resurfacing old negative content you thought was long forgotten. When a user asks an AI assistant about you, it synthesizes historical data rather than just listing links