Changing your SaaS pricing often means balancing fewer sign-ups with higher...
https://www.random-bookmarks.win/changing-your-saas-pricing-boosted-revenue-by-31-but-conversion-rates-dropped
Changing your SaaS pricing often means balancing fewer sign-ups with higher spending per customer. In this article, we explore a real case: a 31% drop in conversion delivered a 22% revenue lift