Before your sales team even gets a discovery call, procurement teams are...

https://bizzmarkblog.com/what-should-we-do-when-a-competitor-attacks-our-credibility-in-the-market/

Before your sales team even gets a discovery call, procurement teams are running background checks. They scour G2 and LinkedIn to see if your company actually delivers on its promises. A strong reputation acts as a shortcut through the red tape